All Around Pennsauken

Ron Lafalce, president of Maple Direct, Inc., announced that the Pennsauken-based company would be expanding its operations through a merger with Edmunds Direct Mail, Inc., which is located in Northfield, N.J. The merger brings together two companies that have excelled in the fields of direct response, database management and processing, printing and fulfillment for more than three decades.

“Merging with Edmunds will serve to further strengthen Maple Direct in terms of the capabilities and customer service we can provide to our clients and the marketplace,” said Lafalce. “This is just another step in helping Maple Direct provide high quality direct-mail printing and distribution services to our direct marketing clients.”

Maple Direct, Inc., a Pennsauken-based direct mail firm with experience serving the casino and hospitality industry, recently announced a merger with Edmunds Direct Mail, Inc. of Northfield, N.J. Pictured here are Ron Lafalce, president of Maple Direct, Phyllis Lacca, president of Masterpiece Advertising, and Joel Rovics, corporate director of marketing for Gila River Casino.

Maple Direct has been in business for 30 years. It is headquartered in a 34,000-square-foot facility in Pennsauken, N.J., which houses state-of-the-art equipment supported by a team of nearly 75 full-time employees. Maple Direct also owns a 5,000-square-foot facility in Phoenix, Ariz., and recently opened a new facility in Hollywood, Fla.

Over the past several years, Maple Direct has developed significant expertise in supporting personalized and targeted promotion campaigns for enterprises in the casino and hospitality industries. In addition to printing and lettershop services, laser and inkjet imaging and bulk mail preparation, Maple Direct provides effective database management and response tracking.

“As a result of our gaming industry experience, and their requirements in terms of quality control, accountability, data security, responsiveness and deadlines, we are able to handle projects of any scope while consistently exceeding our clients’ expectations,” said Lafalce.

Since 1975, Edmunds Direct Mail, Inc. has offered tailor made mailing solutions for local and national clients from all facets of the business world. Edmunds provides printing, full mail house and fulfillment services to clients of all sizes and needs.

“We are pleased and excited to be joining the Maple Direct family of companies,” said Kathy Biglin, CEO and president of Edmunds Direct Mail, Inc. “This merger brings together two of the strongest names in the direct mail industry. By joining together, we will greatly enhance our overall capabilities, which will benefit all of our customers and employees.”

For information about Maple Direct, Inc., visit mapledirect.com.